Social Media and Marketing Coordinator

Job Summary

We are seeking a creative and detail-oriented Social Media Coordinator to join our dynamic team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance brand awareness, engage our audience, and drive traffic to our platforms. This role requires a strong understanding of digital marketing trends, content creation, and analytics to optimize our social media presence across various channels.

Responsibilities

- Develop and execute social media marketing strategies aligned with business goals.

- Create engaging content for various platforms including Facebook, Instagram, Pintrest, Tiktok, and LinkedIn.

- Monitor social media trends and conduct social listening to enhance brand engagement.

- Utilize tools such as Hootsuite, Buffer, and Google Analytics to manage campaigns and analyze performance metrics.

- Collaborate with graphic designers to produce visually appealing graphics using CANVA, Photoshop.

- Conduct keyword research and implement SEO best practices in all content.

- Manage public relations efforts through effective communication with stakeholders and influencers.

- Oversee e-commerce initiatives by promoting products through targeted social media advertising campaigns.

- Proofread all content to ensure accuracy and adherence to brand guidelines.

- Engage with followers by responding to comments and messages in a timely manner.

- Stay updated on the latest digital marketing trends and tools for continuous improvement.

Skills

- Experience in graphic design with proficiency in Adobe Photoshop and CANVA.

- Knowledge of public relations strategies and relationship management skills.

- Excellent content creation abilities with a focus on branding and storytelling.

- Familiarity with Facebook Advertising and other paid social media strategies.

- Basic photography skills for capturing high-quality images for posts.

- Ability to analyze web analytics data to inform strategy adjustments.

- Proficiency in video editing for creating engaging multimedia content.

- Strong proofreading skills with attention to detail. Join us as we elevate our brand's presence in the digital landscape!

Job Type: Contract

Pay: From $600.00 per week

Work Location: In person