Program Manager, Data and Reporting

Job Summary

Responsible for developing audience segmentation strategies, the integration of various data sources across campaigns and vendors and working with other departments within API to develop analytical reports.

Duties/Responsibilities

- Reports to the Senior Analytics Manager in API’s External Mobilization department.

- Collects, updates, and audits multiple data inputs for API usage. Inputs include vendors, other departments, and internal API mobilization data.

- Collaborate with cross-functional teams to define targeting strategies for outreach efforts, ensuring alignment with campaign goals.

- Develop and manage audience segmentation by analyzing multiple data sources, including voter file and CRM data to create targeted lists for digital and field outreach initiatives.

- Create and maintain detailed reports and visualizations that provide insights into campaign performance, including outreach efforts, engagement levels, and conversion rates.

- Support the execution of polling projects by collaborating with pollsters on questionnaire design, overseeing deliverables, and presenting insights to internal and external audiences.

Qualifications

- Requires 5-7 years of experience in a similar role and subject matter expertise.

- Experience with targeting, data, and/or analytics in the political or public affairs realm.

- Bachelor's degree in relevant area, or other related field equivalent work experience.

- Strong SQL skills across multiple database platforms (PostgreSQL, MySQL, etc) required.

- Experience using business intelligence software such as Tableau, PowerBI, Looker, etc. to develop reports for a variety of users.

- Familiarity with survey research and basic analysis of crosstabs preferred.

- Experience working with voter files to analyze voter data, including demographic, and variables, for use in audience segmentation and targeting.

- Experience with Salesforce or similar CRM platforms preferred.

- Knowledge of common metrics used to track paid media spending and performance preferred.

- Excellent verbal/written communication, critical thinking, problem solving, planning, organizing, and customer service skills.

Physical Requirements

- Able to remain in a stationary position working on a computer.

- Move about the office to access office machinery, meeting rooms, etc. on occasion.

- Operate a computer and other office machinery such as printers and copy machines.

- Transport items and equipment up to 10 lbs. on occasion.

Travel Requirements

- Up to 25%

Percentage of travel time expected for the position, where the travel occurs, such as locally or in specific countries or states, and whether the travel is overnight.

This job outline describes the typical accountabilities and requirements of the position and should not be construed as an all-encompassing description of every duty performed by or expected of the incumbent.

EEO Statement

API is an equal opportunity employer. We are committed to fostering a diverse and inclusive workplace. All aspects of employment will be based on merit, competence, performance, and business needs. Our success in maintaining a reputation for professional excellence depends on selecting the best qualified candidates. Achieving this objective means that no employee or applicant for employment will be discriminated against because of race, color, religion, age, gender expression or identity, sexual orientation, pregnancy (including childbirth, related medical conditions, breastfeeding, and reproductive health decisions), genetic information, national origin, disability, marital status, personal appearance, family responsibilities, political affiliation, matriculation, credit information, the status as a victim or family member of a victim of domestic violence, stalking or sexual offense, or any prohibited basis under federal, state or local law.

API is committed to providing access, equal opportunity, and reasonable accommodations for individuals with disabilities in employment, its services, programs, and activities. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to the Human Resources Department via email at HumanResources@api.org.

Candidates are typically hired at a point in the salary range based on prior experience, education, and market demand for the role; candidates are also compared internally to their peers.

API offers a comprehensive benefits package for our employees and their families. More information about our benefits may be found at api.org/about/careers/benefits.