Digital Marketing Specialist

About the Role

We are seeking a creative and results-driven Marketing Specialist to join our team. This is an in-office position, and the ideal candidate must bring hands-on expertise in both WordPress management and graphic design. You will play a key role in developing and executing marketing campaigns, enhancing our online presence, and ensuring our brand visuals and messaging are consistent across all platforms.

Job Type: Full-Time, On-Site (mandatory)

Responsibilities

- Manage and update company websites using WordPress (content updates, plugin management, and page/ SEO optimization).

- Design digital and print marketing materials, including social media graphics, email campaigns, brochures, and presentations.

- Plan and execute digital marketing initiatives to drive brand awareness, engagement, and lead generation.

- Collaborate with cross-functional teams to align marketing strategies with business goals.

- Monitor and report on campaign performance, providing recommendations for optimization.

- Maintain brand consistency across all projects and platforms.

Qualifications

- Formal training Marketing, Communications, Graphic Design, or related field (or equivalent experience).

- Mandatory: Proven experience with WordPress (theme customization, plugin management, SEO optimization).

- Mandatory: Strong graphic design skills with proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.) or a different design platform.

- 2+ years of professional digital marketing experience.

- Excellent written and verbal communication skills.

- Ability to manage multiple projects and meet deadlines in a fast-paced environment.

- Strong attention to detail and creative mindset.

What We Offer

- Competitive salary and benefits package.

- Opportunities for professional growth and development.

- Collaborative and creative work environment

This position is strictly in-office in Calgary, AB. Remote or hybrid work is not available and will not be considered. Please apply only if you are able to work on-site.

Job Type: Full-time

Pay: $55,000.00-$70,000.00 per year

Application question(s):

- Able to work out of office full time

Experience:

- WordPress: 2 years (required)

- Graphic design: 2 years (required)

Work Location: In person