Waukesha Gas Engines

Director, Branding & Communications

Waukesha, WI

full time

On-site

Oil and Gas

About This Job

About Us:

By combining a rich legacy in the power and gas compression space with pioneering technology, INNIO brings our customers affordable, reliable, and sustainable energy solutions for today—and tomorrow. Our fuel-flexible Waukesha gas engines are designed for reliable performance in isolated, mission-critical and demanding applications, delivering dependable energy even under high-stress conditions. It’s time to take engines to a place no one else can. Welcome to a World of Innovation and Inspiration. Welcome to INNIO!

Position Overview:

The

Director, Branding & Communications

will lead the development and execution of strategic communication initiatives that enhance the company's brand, engage stakeholders, and support business objectives. This role requires a dynamic leader with a proven track record in corporate communications, public relations, and media strategy.Location can be based in a hybrid structure at either our Waukesha, WI or Houston, TX facilities.

Key Responsibilities:

•

Develop and implement comprehensive branding and communication strategies that align with the company's goals and objectives for all engine product offerings.

•

Oversee all internal and external communications, ensuring consistency and alignment with the brand voice and messaging.

•

Lead and manage the communications team, providing guidance, mentorship, and professional development opportunities.

•

Collaborate with senior leadership and product line management to craft messaging for key announcements, presentations, and events.

•

Partner with product development teams to ensure marketing strategies align with product offerings and customer needs.

•

Monitor industry trends and emerging communication technologies to keep the company at the forefront of effective communication practices.

•

Oversee content creation for various platforms, including press releases, social media, newsletters, and the company website.

•

Build and maintain strong relationships with media outlets, industry influencers, and key stakeholders.

•

Analyze communication metrics to assess the effectiveness of strategies and make data-driven improvements.

•

Manage the marketing budget, ensuring efficient allocation of resources to maximize ROI.

•

Build and maintain strong relationships with key stakeholders, including customers, partners, and industry influencers.

Minimum Requirements:

•

Bachelor's degree in Marketing, Communications, Business Administration or a related field; Master's degree preferred.

•

Minimum of 15 years of experience in a senior communications role, preferably within Oil & Gas and Industrial market segments.

•

Willingness to travel (both domestically & internationally) up to 25% of the time.

•

Proven experience in developing and executing successful communication strategies.

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Exceptional written and verbal communication skills.

•

Strong leadership and team management abilities.

•

Ability to work collaboratively with cross-functional teams and senior leadership.

•

Proficiency in digital communication tools and platforms.

#Waukesha

Director, Branding & Communications

About This Job

Minimum Requirements:

#Waukesha

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