Lp Propane

Marketing Manager - LP

Idaho Falls, ID

$55,000-$70,000

About This Job

LP Propane is currently seeking a Marketing Manager. We are a local propane delivery company. We have been servicing customers in Southeastern Idaho since 1992. We service and install tanks ranging from 100 to 60,000 gallons. This position is responsible for directing and overseeing all internal and external marketing functions.

The Marketing Manager will primarily be focused on:

Videography

•

Work collaboratively with cross-functional teams, including sales, product, and design, to ensure that all video content aligns with overall marketing goals and brand standards.

Marketing Sales

•

Develop and maintain a marketing strategy that improves brand awareness and increases sales.

•

Coordinate and oversee the company marketing functions to identify and develop new customers for products and services.

•

Oversee the creation of programs, promotions, campaigns, marketing materials, videos, and images that support sales efforts and build the company brand.

•

Assist in monitoring sales organizations compliance within established standards for maintaining CRM data. Works closely with Sales Management to optimize effectiveness of organizations technology investment.

Strategic Marketing

•

Maintain and coordinate all aspects of the company website and social media platforms to include but not limited to: search engine optimization, paid search, customer buying experience, content deployment, live chat, analytics and reporting, and daily monitoring.

•

Create and analyze the effectiveness of marketing campaigns and initiatives through reporting, tracking, and analysis to provide feedback.

•

Lead the planning and implementation of company events such as training events, customer specific events, trade shows, and other company outreach opportunities.

•

Maintain the company’s corporate brand presence to the established company guideline. This includes all print, digital and promotional items.

•

Develop and manage marketing budgets and oversee the development and management of internal operating budgets.

•

Enhance employee loyalty to the companies through company-wide initiatives like the company Promo Store, employee events and other programs.

•

Coordinate and work with company’s suppliers to execute brand awareness programs. In addition, maintain corporate marketing calendar to leverage supplier programs and promotions.

•

Negotiating, purchasing, and inventory of company’s merchandise and promotional items.

The preferred candidate for the Marketing Manager will have the following:

•

3+ years of experience in Adobe After Effects, Premiere Pro, and Videography.

•

Three or more years’ experience in a related field.

•

Strong verbal and written communication skills.

•

Excellent project management skills.

•

Excellent computer skills and able to learn company systems and processes.

•

Adheres to the company’s values and ethical expectations.

•

Excellent project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.

•

Strong collaboration and communication skills, with the ability to work effectively with cross-functional teams.

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About This Job

Videography

Marketing Sales

Strategic Marketing

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