Marketing Manager

LocationWoburn, MA
Job Typefull_time

About This Job

WHY VEIR?

VEIR is enabling a new generation of compact, efficient, high-power, and long-distance power delivery solutions, solving bottlenecks that exist across the entire electricity value chain, from generation through to data center server racks. VEIR's low voltage superconducting solutions are enabling new power delivery architectures in the world’s largest data centers and our higher voltage solutions are poised to revolutionize the development of electricity transmission and distribution lines. VEIR is preparing for rapid growth as we seek to solve critical challenges facing data center developers, electricity generation developers, and utilities around the world.

The Role

VEIR is seeking a

Marketing Manager

to lead marketing strategy and execution across multiple channels, supporting client outreach, business development, and brand positioning. As a new role at VEIR, this is an exciting opportunity to shape our market presence, define our messaging, and strengthen our brand voice—especially as we introduce a transformative but unproven technology to the market. The ideal candidate is energized by the challenge of building credibility and generating enthusiasm around a novel product and brings B2B marketing experience—preferably in sectors such as data centers, utilities, or energy.

This is a full time position reporting to the Chief Commercial Officer. This role would be based out of VEIR’s headquarters in Woburn, MA. What You’ll Do

Lead marketing strategy and execution for key company priorities, including client outreach campaigns and business development initiatives
Provide strategic marketing guidance to the business to effectively position VEIR with diverse stakeholder groups including customers, investors, strategic partners, and prospective employees
Develop a brand standard for the company, including the creation of company assets such as standard reports, proposals, and other templates.
Collaborate with the Dir. Of Commercial Operations to support bid & proposals for the company.
Liaise with VEIR’s external communications firm to project manage strategic PR, including press releases, thought leadership opportunities, and other content creation, by coordinating all approvals, timelines, and deliverables with the agency
Create LinkedIn content for VEIR and its leaders to drive brand awareness and education about our products
Curate and develop collateral including: brochures, one-pagers, proposal templates, slide decks, and other building blocks to drive consistent branding and messaging across all outreach efforts
Lead conference event planning by identifying and developing impactful assets, collateral, and other takeaways/SWAG for staff attending conferences and tradeshows
Partner with the People & Culture team on employer branding initiatives including maintaining the Careers page and developing staff spotlights to share on LinkedIn
Develop and maintain marketing calendar that is aligned with key company goals
Monitor marketing trends and recommend innovative approaches to improve organizational practices and performance
Provide ad hoc support to VEIR’s executive team and other departments as needed


To be successful in this role

You have 5+ years of experience in marketing, brand management, and/or communications in a B2B environment, ideally with experience with data centers, utilities, and/or other power transmission customers
You have experience supporting Commercial, Sales, and Business Development teams in technical hardware manufacturing companies
You know how to match vision with execution; you have experience thinking big as well as demonstrated success executing with strong attention to detail
You have previous success in a startup environment and enjoy building new assets, collateral, and messaging and driving adoption with others
You are driven by results - you gauge your success in measurable positive impact (not in how much you check off the to do list) and know how to ruthlessly prioritize
You have a bias towards action and are not afraid to test unproven ideas to surface great outcomes
You have excellent interpersonal communication skills across all levels of staff and with external stakeholders, and you excel at written communication with solid copywriting skills
You have exceptional attention to detail and proven experience managing cross-functional projects with diverse stakeholders
You are highly competent with leveraging technical tools and platforms including Microsoft Office Suite (including SharePoint Online) and Adobe Creative Suite, and can effectively leverage AI
You are passionate about VEIR’s mission of rapidly increasing electric transmission capacity to drive global growth and grid resilience

BENEFITS & PERKS

Healthcare coverage with 100% employer paid premiums for medical, dental, and vision

401(k) Retirement Savings Program

12 Company Holidays + unmetered PTO

12 Weeks 100% Paid Parental Leave for all new parents

Stock Options

Employee Assistant Program (EAP)

Regular teambuilding, off-sites, and lunch & learns

EQUAL OPPORTUNITY:

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability, and any other protected ground of discrimination under applicable human rights legislation. We strive to respect the dignity and ‎‎independence of people with disabilities and are committed to giving them the same ‎‎opportunity to succeed as all other employees.

To all recruitment agencies: VEIR does not accept agency resumes. Please do not forward resumes to our jobs alias, VEIR employees, or any other organization location. VEIR is not responsible for any fees related to unsolicited resumes.

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