Director, Digital Strategy

The Director of Digital Strategy will lead a new team tasked with crafting and executing innovative social media campaigns, developing strategic communication initiatives, and enhancing NYPA’s messaging to customers, stakeholders, and the public. This leader should be ready to make bold decisions that drive the digital transformation of the nation's largest public utility while making a significant impact through collaborative partnerships and data-driven tactics that maximize engagement and growth across all platforms. As a manager, the Director will develop a team of innovators focused on highlighting the work of colleagues across departments to educate New Yorkers on the state's clean energy transition, modernization of legacy transmission and generation assets, sustainability and decarbonization efforts, and the other priorities and pillars of NYPA and Canal's Vision 2030 strategy. #LI-CJ1

Responsibilities

Knowledge, Skills and Abilities

Education, Experience and Certifications

Physical Requirements

Approximately 10% travel

The New York Power Authority is committed to providing fair, competitive, and market-informed compensation. The estimated salary range for this position is: $146,000-$200,200. The salary offered will be determined based on the successful candidates’ relevant experience, knowledge, skills, and abilities.

The New York Power Authority and Canal Corporation believes that diversity, equity, and inclusion drive our success, and we encourage women, people of color, LGBTQIA+ individuals, people with disabilities, members of ethnic minorities, foreign-born residents and veterans to apply. As an equal opportunity employer, NYPA/Canals is committed to building inclusive, innovative work environments with employees who reflect communities across New York and enthusiastically serve them. We proudly celebrate diversity and do not discriminate based on race/color, creed/religion, national origin, citizenship or immigration status, age, disability, military status, gender/sex, sexual orientation, gender identity/expression, pregnancy and related conditions, familial/marital status, domestic violence victim status, predisposing genetic characteristics, arrest/criminal conviction record or any other category protected by law.

NYPA/Canals will also provide reasonable accommodations during the hiring process related to candidates’ disabilities, pregnancy-related conditions, religious observances/practices and/or domestic violence concerns. To request an accommodation, please email accessibility@nypa.gov.