Hilton Garden Inn
309 College Street
Asheville, NC 28801
Position Summary
The Catering & Sales Manager's primary responsibilities are catering & event sales, as well as express room blocks typically not exceeding 20 rooms on peak, from all delegated markets. This position will be responsible for generating new catering & events business, maintaining strong customer relationships and growing existing accounts. Responsibilities include administrative support and client service coordination for the sales department and for development, solicitation, and maintenance of accounts as determined by the Director of Sales. This position will also be responsible for event/meeting organization, including Banquet Event Orders (BEOs) and organizing all appropriate payment/event management documents associated with the specific group, as well as being an on-site representation of the Hotel during events.
Responsibilities
Guest Service
•Projects a professional image of the hotel (dress, appearance, hygiene, etc.)
•Has a friendly, personable style with guests. Anticipates customer needs before they ask and responds promptly to guest concerns in effective and friendly manner.
•Maintains professionalism regarding written correspondence and telephone etiquette for self and sales department.
Technical Knowledge
•Conducts direct selling activities in accordance with assigned sales activity and room night production goals
•Knowledgeable of and practices effective telemarketing
•Skilled in making sales calls. Can properly qualify a prospect, determine demand potential, present features/benefits that match prospect needs, and gain “next step” commitment or “closing”.
•Knowledge of local area including special attractions, competing hotel facilities, restaurants, etc.
•Knowledgeable of hotel facilities including guest room and function room size and occupancy limits, effectively communicates hotel products to guests and upsells.
•Knowledge of meeting room capabilities, catering options, and audio/visual needs.
•Knowledgeable of reservation procedures, including group blocks, CRS, and PEP. Can check a guest, house account and group master in or out of the hotel.
•Knowledgeable in billing and credit policies and procedures
•Understands and effectively analyzes/oversees hotel/group booking pace to maximize yield and responds quickly (within 4 hours) to all incoming RFP’s through various platforms.
•Compiles weekly and monthly reports as required by the Director of Sales.
•Report any revenue management concerns to Director of Sales; Manage block effectively and both understands and utilizes Group Wash to the hotels’ advantage.
Sales Operations
•Prepares sales contracts and proposals, maintains accurate sales files, prepares and distributes correspondence to clients within hotel staff, and maintains trace system
•Directly solicits business. Effectively handles solicitations. Skillfully manages relationships with hotel’s top accounts.
•Coordinating rooming lists with the front desk team members
•Knowledgeable of and follow through on all policies including deposit requirements, cut-off dates, comp rooms, meal guarantees, public space policy, room rates, etc.
•Attends and contributes to hotel revenue management meetings. (Weekly)
•Monitoring and maintaining meeting room schedule of events
•Attending all scheduled BEO meetings and post conference meetings as needed
•Ability to effectively communicate with a team to perform all duties associated with contracts for meetings, events, conferences, and dinners
•Ensuring all set-ups of events are as outlined on event order
•Communicating and obtaining authorization by the decision maker listed on the BEO or by the Director of Sales for any deviation to an event order
•Ensuring all equipment needed to execute a meeting or event is available; including, but not limited to, AV, linen, office supplies, meeting supplies, etc. as outlined on the event order.
•Ensuring that the hotel maintains appropriate inventory levels of collateral materials and promotional supplies
•Conducting both scheduled and unscheduled site inspections
•Performing telemarketing/prospecting calls as assigned.
•Conducting effective sales calls in accordance with assigned direct solicitation goals.
•Ensuring group rooms control log (Delphi and GRO) are current and effectively utilized; ensuring the meeting/function room is current and meeting space is effectively utilized.
Marketing/Business Planning
•Effectively conducts market research, market segment tracking, and competition analysis as directed by the Director of Sales/General Manager. Understands and can draw accurate conclusions from Smith Travel Research Reports (STR).
•Establishes 30-60-90 day action plans with GM and sales staff accurately and in a timely manner
•Identifies and understands need dates.
•Understands and helps determine hotel pricing and rate improvement strategies
Community Relations
•Maintains communication with competitive hotels, Convention & Visitors Bureau and Chamber of Commerce as directed by the Director of Sales
•Participates in community activities, employee activities, and guest events as directed by the Director of Sales
•Ensures opportunities are available to the GM to participate in joint sales calls.
Inter-Departmental Relations
•Coordinates and maintains effective relations with other departments in the hotel to promote excellent guest service
•Is aware of all departments’ roles and responsibilities. Coordinates with other departments on joint tasks as they relate to sales, particularly front office.
•Attends and participates in weekly staff meeting, ensuring all other departments are aware of hotel sales efforts, promotions and booking/group activity.
Requirements
•Prior sales and/or marketing experience is strongly preferred
•Prior hospitality experience is preferred
•Prior experience with hotel computer systems, analytical tools, and spreadsheet programs is preferred
•Prior event/meeting/conference experience is a plus
•Ability to plan, organize, and lead the activities of others
•Strong initiative and work ethic
•Strong multitasking and organizational skills
•Punctual, reliable, and regular attendance
•Strong attention to detail
•Customer-service oriented
•Ability to work in a fast-paced environment
•Excellent communication skills – verbal and written
•Excellent interpersonal skills and relationship building skills
•Excellent time, problem solving, and project management skills.
•Valid driver’s license and Department of Motor Vehicles Report
•Must have and maintain a valid driver’s license and meet the required criteria for driving a company vehicle
Job Type: Full-time
Benefits:
Compensation Package:
Schedule:
License/Certification:
•Driver's License (Required)
Ability to Commute:
•Asheville, NC 28801 (Required)
Ability to Relocate:
•Asheville, NC 28801: Relocate before starting work (Required)
Work Location: In person