Director of Sales

Summary

The

Director, Sales – North America

is a critical commercial leader responsible for driving profitable revenue growth for Flexpipe across the U.S. and Canada—directly supporting Mattr’s broader strategic objectives for market expansion and operational excellence. Reporting to the VP/GM Flexpipe, this role shapes and executes the regional sales strategy, ensuring disciplined pricing, strong margin performance, and effective resource deployment. The Director leads Sales Managers and the Sales Support Manager, while also influencing Account Managers, Project Coordinators, and customer‑facing teams to deliver consistent, high‑quality customer experiences. By partnering closely with Operations, Marketing, Supply Chain, Finance, and other Mattr functions, the Director ensures market competitiveness, strengthens customer trust, and enables Flexpipe—and Mattr—to achieve revenue and profitability targets across all North American segments.

Key Responsibilities Drive and Execute the North American Sales Strategy (30%)

- Convert Flexpipe’s strategic direction into a clear regional sales strategy, including segmentation, target markets and go‑to‑market plans.

- Build annual revenue and margin plans by region, segment and key account.

- Establish and drive KPIs such as pipeline coverage, close rates, pricing discipline and volume/mix performance.

- Align closely with Marketing, Product Management and International Markets to ensure consistent global commercial execution.

Sales Performance, Forecasting & Planning (25%)

- Own monthly, quarterly and annual forecasting with accuracy and clear variance explanations.

- Analyze performance trends, pricing, win/loss and pipeline metrics; implement corrective actions.

- Provide market intelligence and demand outlooks for budgeting and financial planning.

- Ensure effective use of CRM and data tools for sales discipline and decision‑making.

Customer & Market Development (20%)

- Lead strategic customer engagement, including major operators, EPCMs and partners.

- Support teams on deal strategy, pricing, contract negotiations and escalations.

- Consolidate market intelligence to influence product, pricing and service strategies.

- Promote a strong customer‑focused culture that reinforces Flexpipe as a trusted brand.

Leadership & People Development (15%)

- Provide direction, coaching and performance management for leaders and their teams.

- Develop capabilities in consultative selling, account planning, pricing and commercial acumen.

- Oversee development of top operator and corporate account strategies.

- Drive a collaborative, accountable and inclusive culture, supporting talent planning, recruitment and development.

Cross‑Functional Collaboration (5%)

- Align with Operations, Supply Chain, Quality, Finance and Field Operations on demand, capacity, inventory and service levels.

- Strengthen sales operations processes including order accuracy, scheduling, invoicing, documentation and inventory management.

- Represent Sales in S&OP, forecasting, pricing reviews, global sales meetings and enterprise initiatives.

Governance & Continuous Improvement (5%)

- Ensure compliance with pricing authorities, credit terms, commercial policies and ethical standards.

- Support audits, internal controls and documentation requirements.

- Sponsor improvements to quoting, order entry, forecasting and CRM data quality.

Qualifications

Education

- University degree in Business, Engineering or related field.

- Master’s Degree (MBA or related) preferred.

Experience

Minimum:

- 10+ years leading sales teams with proven revenue and profitability success.

- Experience in North American pipeline, oil & gas or industrial infrastructure sectors.

- Public‑company or matrixed‑organization experience.

- OEM experience, plus launching differentiated technologies requiring value‑based selling.

Preferred:

- 5+ years leading sales teams with a strong success record.

- Developed corporate account plans for Top 10 U.S. operators.

Additional Requirements

- Strong financial acumen related to pricing, deal economics and P&L drivers.

- Valid driver’s license and frequent North American travel; occasional international travel.

- 1–2 years in pipe, valve and fitting, polymer or composite segments preferred; 3–5 years in manufacturing required.

Why Join Mattr?

At Mattr, we offer more than just a job — we provide opportunities to build a meaningful and rewarding career. Here’s what you can expect as a U.S. salaried employee:

- Comprehensive Health Coverage: Medical, dental, vision, disability and life insurance to support you and your family.

- Retirement Savings: Competitive 401(k) plan with employer match to help you plan for your future.

- Time Off: Generous paid time off, including vacation, holidays and personal days to rest and recharge.

- Growth & Development: Access to learning programs, career development resources and advancement opportunities within a global organization.

- Purpose‑Driven Work: Contribute to innovative products and sustainable solutions that support critical infrastructure across North America.

- Inclusive Culture: Be part of a diverse, collaborative environment built on respect, teamwork and integrity.

#IND1

Flexpipe, a division of Mattr manufactures and sells spoolable composite pipe, used primarily by oil and natural gas producers in applications which benefit from the product’s pressure and corrosion resistance capabilities. We have manufacturing facilities in Calgary, Alberta with additional sales, service and distribution facilities in Northern Alberta, Saskatchewan, Texas, Colorado, Utah, California, North Dakota, and Australia. Mattr is a highly successful global energy services company, leading its competitors in all market segments and financially positioned to continue its growth and success well into the future.

At Mattr we have built a true team environment where all employees are empowered to contribute to the success of the company. Collaboration and communication are encouraged and good ideas are welcome from all functions and levels in the company.