Universal Oil

Digital Marketing Assistant

LocationCleveland, OH
Job TypeFull-time

About This Job


Overview:

Universal Oil is a 147-year-old, 100% employee-owned fuel & lubricant company in Cleveland. We seek a proactive and detail-oriented Digital Marketing Assistant to support our growing e-commerce and marketing efforts. The ideal candidate will have hands-on experience with major online retail platforms, content creation, and digital marketing tools. You’ll play a key role in managing listings, handling customer interactions, supporting email and social media campaigns, and helping to expand our brand presence across multiple channels.

Responsibilities include but are not limited to:


E-Commerce Operations

Manage and maintain product listings across platforms, including Amazon, Walmart, eBay, and WooCommerce
Enter and process customer orders accurately and efficiently
Respond to customer inquiries, process refunds, and provide excellent support
Build out and optimize new sales channels, specifically Walmart and eBay
Support and build out our direct-to-consumer Presidential Engineered Lubricants website


Creative & Content Development

Create and edit listing images and marketing assets using Adobe Creative Suite (Photoshop, Illustrator, InDesign a plus)
Assist with blog writing, product descriptions, and marketing copy aligned with brand voice
Develop and schedule email marketing campaigns and newsletters


Digital Marketing & Analytics

Manage and grow our social media presence across platforms
Conduct market research to identify trends and opportunities
Optimize listings and website content for SEO
Utilize Google Merchant Center, Google Analytics, and SEO tools to monitor and improve performance
Understand and contribute to customer journey mapping and marketing funnels


Administrative & Technical Tasks

Competently use Excel and Google Sheets for data entry, reporting, and analysis
Support the ongoing development and management of our UO website project in collaboration with leadership


Qualifications

Bachelor’s degree in marketing or Associate’s degree in marketing plus equivalent experience
2+ years of experience in a marketing or e-commerce assistant role
Strong written and verbal communication skills
Highly organized with excellent time management
Self-motivated and comfortable working independently or in a team


Preferred Qualifications

Knowledge of paid advertising, including Google Ads and Amazon PPC
Experience using Klaviyo for email automation
Familiarity with tools such as Helium 10, Sellerboard, SEMrush, Ahrefs, or similar platforms
Previous experience managing or launching a branded website


Benefits:

· 401(k) 100% employer match up to 5%


· Bonus – Performance Based


· Dental Insurance – 100% Employer Paid


· Employee assistance program


· Employee discount on fuel


· Flexible spending account (FSA)


· Competitive Health Insurance


· Immediate eligibility for share accumulation

· $100K Life insurance – 100% Employer Paid

· Paid time off – Starting with 20 Days


· Parental leave


· Vision insurance – 100% Employer Paid

This is an onsite, salaried position that includes a bonus and shareholder status of a 100% owned ESOP. We are a small company that genuinely values our employees and provides a place to make a difference daily.


Job Type: Full-time


Schedule:


8 hour shift


Work Location: In person


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