Communications Specialist

The electric grid is vital to our everyday lives. It is fundamental for the health, safety, and well-being of our communities, and provides the platform for our economy and our societal and technological advances. SERC's mission is to reduce risks to the reliability and security of the electric grid (also known as the bulk power system), not only for today but also for the future.

To achieve this mission, we maintain a diverse team of experts across numerous disciplines in order to address the complex, evolving, and dynamic challenges facing the grid. Our team also partners with the best and brightest individuals from both the power industry and the federal government to understand and address the challenges facing the grid. These key partnerships make our work more informed, pragmatic, responsive, and impactful.

SERC is a growing reliability and security organization leading 300 large and small electrical utilities towards a more secure and reliable electric grid. The Communication Specialist will often need to use their knowledge and creativity to enhance and maintain a positive SERC brand and effective stakeholder relationships through internal and external communication programs that promote SERC's mission, objectives, and values. In collaboration with the Manager, Communication, Outreach, and Training, this role enhances and sustains the SERC communications program which is focused on developing and delivering high-quality communication products that effectively share the important work we do.

DUTIES AND RESPONSIBILITIES:

+ Ensure all graphic design, print materials, videos, and communication tools (e.g., brochures, reports, newsletters) are aligned with the SERC Brand. + Assist in developing and executing creative strategies for effectively communicating the important work SERC does to various audiences. + Create and implement communication plans for internal and external audiences that align with organizational goals for various initiatives. + Establish and maintain standardized communication processes, tools, and templates. + Write and edit a wide range of content, including social media posts, email announcements, alerts, event materials, website content, and internal updates. Ensure content is relevant, useful and accurate. + Manage the newsletter process from start to finish, including working with SMEs to identify articles, editing content, and designing and distributing through MailChimp. + Use graphic design skills and expertise to create templates, campaigns, and visual materials that align with SERC Brand Guidelines. + Assist in video and print production, including design, editorial direction, and distribution. + Spearhead crisis communications and support emergency protocols. + Design and maintain engaging content, graphics and updates for intranet, digital signage, and public website. + Assist in creating and implementing engaging social media strategy tailored to various platforms and audiences. + Collaborate with internal stakeholders to identify the best strategies for communicating their messages. + Assist in facilitating cross-functional collaboration and contribute to ERO-wide communication alignment. + Monitor and analyze performance metrics to assess communication impact and guide future strategies, especially around website traffic, newsletter readership, social media effectiveness, and more. + Perform other duties as assigned to support SERC's communications, Outreach and Training goals.

QUALIFICATIONS:

EDUCATION AND EXPERIENCE:

FUNCTIONAL EXPERIENCE:

COMMITMENT TO CULTURE:

SERC is dedicated to being a highly desirable place to work through culture and purpose. We place a strategic focus on critical elements such as InnovationCollaboration, Organizational DevelopmentTalent Management. Through this strategic focus, SERC has identified its four values we believe keep us on the path of the relentless pursuit of better.

COMPANY VALUES:

Leader* - Is trustworthy, principled, and respectful and strive to create value that reduces risk. Has a positive vision and is actively building support to execute it. A leader takes personal accountability for the outcomes of their choices and actions, acts with professionalism and adapts to change in a calm and positive manner. A leader will, when appropriate, ask questions and recommend alternative solutions to new processes or procedures. Collaborative* - Partner and engage, both internally and externally, to drive meaningful action by leveraging skills, knowledge and tools. This would include effective written and verbal communication to ensure ideas and messages are clearly and concisely conveyed, being responsive to all stakeholders, understanding goals and objectives while exceeding key metrics and targets. Encourages dialog and candor while making it safe for others to voice their opinion to ensure all alternative viewpoints are heard, they are an active listener. Expert* - Being credible, objective, disciplined, and sought after to help with continuous learning, improvements, and innovations. Exhibit knowledge of and ensures compliance with industry best practices and regulations. Take initiative to set priorities and convey important information in a timely and efficient manner. Employ good judgment when evaluating a problem by analyzing risk and identifying consequences while demonstrating a sense of organizational stewardship. Purposeful* - Proactively demonstrate initiative, intentionality and resourcefulness to help anticipate and navigate current and future challenges. Committed to the quality of work and ensures work is delivered at appropriate deadlines while seeking operational efficiencies. Initiate appropriate follow-up while leveraging industry knowledge and business acumen to make appropriate decisions. Treat others with compassion and empathy and embrace the organization's mission and vision while providing meaningful contributions to organizational endeavors.

If the traits and characteristics listed in our values resonate with you, we encourage you to apply!

SALARY/BENEFITS:

The salary range for this position is DOE. We offer a generous PTO package; paid holidays; medical, dental, vision, life, short-term and long-term disability insurance, and a 401(k) plan with an organization contribution of up to 14%.

PHYSICAL DEMANDS:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

WORK ENVIRONMENT:

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

+ Option 1: Dedicated office; Report to office 3-days per week + Option 2: Non-Dedicated Office (Hoteling); Report to office 2-days per week

SERC is an Equal Opportunity Employer