Purelight Power

Web/SEO Specialist

LocationDenver, CO
Job TypeFull-time
Salary$58,240-$79,040

About This Job


Description:

We’re a fast-moving, performance-driven company that helps clients dominate both local and national search results. Our team blends creativity, data, and technology to drive real results—and we’re looking for a highly technical SEO expert with web development experience to join us in Denver. If you live and breathe search algorithms, know how to optimize complex websites at scale, and have a developer's mindset, we want to talk.


What You'll Do:

•
Conduct in-depth technical SEO audits and implement solutions to improve crawlability, indexation, site speed, and user experience
•
Implement SEO enhancements directly into front-end and back-end systems
•
Optimize for both local SEO (map pack visibility, citations, local landing pages) and national SEO (content scaling, technical infrastructure)
•
Own the structure and performance of large-scale websites, including schema markup, Core Web Vitals, and site migrations
•
Use your dev skills to write or review code related to SEO fixes (HTML, CSS, JavaScript, PHP, etc.)
•
Manage and optimize robots.txt, XML sitemaps, redirects, canonical tags, hreflang, etc.
•
Build and maintain SEO dashboards, monitor performance metrics, and deliver actionable reports to internal teams and clients
•
Stay on top of search engine algorithm changes and translate those into strategy adjustments

Requirements:

•
3–5+ years of experience in technical SEO, preferably on both local and national campaigns
•
Solid web development experience (you should be comfortable getting into the code)
•
Strong understanding of search engine behavior, site architecture, rendering, and crawl budgets
•
Familiarity with frameworks like WordPress, Shopify, Webflow, React, or custom CMS setups
•
Hands-on with tools like Google Search Console, GA4, Tag Manager, Ahrefs, Screaming Frog, Sitebulb, and PageSpeed Insights
•
Deep knowledge of local SEO strategies including GMB optimization, local schema, citation building, and geo-targeted landing pages
•
Experience with structured data (JSON-LD), Core Web Vitals, and technical performance tuning
•
A problem-solving mindset, strong attention to detail, and the ability to translate complex data into strategy
•
Excellent communication skills and the ability to clearly explain technical issues to non-technical team members


Bonus Points For:

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Experience managing large multi-location websites
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Knowledge of cloud hosting, CDNs, or server-side rendering impacts on SEO
•
Familiarity with automation tools, Python, or SEO scripts


Benefits:

We offer a comprehensive benefits package designed to support the well-being of our employees and their families. Our benefits include:

•
Medical Insurance: We provide competitive medical insurance options, including various plans to meet your specific needs. Coverage includes preventive care, doctor visits, prescription medications, and more.
•
Dental Insurance: Our dental options cover routine check-ups, cleanings, orthodontics, and procedures, helping you maintain your oral health.
•
Vision Insurance: Our vision plan provides coverage for routine eye exams, lenses, frames, and contact lenses to keep your eyesight in top condition.


Additional benefits may include:

•
Life Insurance, Voluntary STD/LTD, FSA/HSA, and other voluntary plans
•
Paid Time Off (PTO)
•
Employee Assistance Program (EAP)

We are committed to providing a benefits package that supports the health, financial stability, and work-life balance of our employees. Join our team and be part of a dynamic company committed to excellence in insulation installation and customer satisfaction!


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