Media Manager

M E D I A M A N A G E R - R E M O T E

Advantage Marketing Partners is built to be the world’s most effective commerce marketing agency. We bring integration to a layered and siloed landscape, unifying strategy, analytics, creative, media, ecommerce and trade marketing to unlock commerce potential for some of the world’s best-known brands. From Retail Media Networks and social commerce to last-mile delivery and in-store activation, we are everywhere that people shop and buy.

The role of the Media Manager is to develop and manage the successful execution of commerce media programs for one or more clients, including program design and implementation as well as overseeing quality of work by any direct reports across his/her assigned book of accounts. The role requires a strong understanding of digital media to effectively drive day-to-day tactical execution and optimization of campaigns and deliver successful program outcomes.

C O R E R E S P O N S I B I L I T I E S

- Oversees and guides self-service retail media programs for portfolio of clients.

- Lead day-to-day team in planning, buying, management and optimization of self-service retail media campaigns.

- Main point of contact for client, third-party vendors, and internal departments for matters involving retail media management against client portfolio.

- Develop a strong understanding of client’s business, including their products & services, competitive landscape, and trends in their industry.

- Responsible for translating objectives from client and account leadership into actionable strategies and tactics for retail media campaigns.

- Contributes to the development and execution of retail media strategies, including developing strategic roadmaps, test plans, and risk/benefit analysis; as well as analyzing results and developing actionable insights.

- Demonstrates thought leadership and professional communication skills by developing and delivering client facing materials, such as presentations, Point of Views, business cases, and performance reports. Proven success managing client relationships directly.

- Oversee program budgets, invoicing, and billing reconciliation as well as inventory procurement, including contracting, spec gathering and ad trafficking.

- Employs analytical reasoning, data analysis, and critical thinking skills to manage campaigns effectively and efficiently.

- Collaborate with Analytics team to quantify the impact of our work on our clients’ business and drive continual improvements.

- Manage one or more junior team members, appropriately delegating to maintain a balanced workload while providing training, support, inspiration, and constructive feedback on their work.

- Stay up to date with all market/consumer trends and commerce media partners/platforms and actively share learnings with the broader team.

- Collaborate with cross-functional agency to identify areas for process improvement, centered around delivering client value and success.

Q U A L I F I C A T I O N S

- 6-8 years self-service retail media experience as both a practitioner and manager.

- Strong professional presence and communication skills

- Comprehensive data analysis and problem-solving skills; able to draw conclusions and with guidance, you can devise strategic recommendations based on findings.

- Strong Microsoft Excel skills: pivot tables, vlookups, and chart building. Working knowledge of Visual Basic macros is a plus.

- Experience with bid management platforms i.e., SKAI, Pacvue, etc.and ad tech tools (e.g., Mediaocean, various RMNs, ad servers, and DSPs)

- Strong quantitative experience with proven ability to interpret data and craft recommendations.

- Able to evaluate and recommend specific partners/tactics/tools, draft plans/performance reports in a logical format/flow, and effectively articulate overall program objectives/approach/results.

- Able to anticipate client needs/perspective/process and respond accordingly.

- Capable of developing and maintaining relationships with key media partners/vendors.

- Experience managing direct reports; able to effectively lead and motivate others from plan development through execution and measurement.

- Meticulous and well organized with persuasive communication skills (written & verbal).

- Effective time management skills – able to prioritize and meet deadlines.

- Strong troubleshooting, problem-solving and issue resolution skills, along with an ability to collaborate cross-functionally in a fast-paced environment.

S U P E R V I S O R Y R E S P O N S I B I L I T I E S

- Hires, retains, trains, coaches, guides, directs, and develops direct reports using company-wide processes, tools and resources

- May delegate work of others and provide guidance, direction and mentoring to indirect reports

T R A V E L A N D / O R D R I V I N G R E Q U I R E M EN T S

- Travel is an essential duty and function of this job. Driving is not an essential duty or function of this job.

- Travel up to 20%

A D D I T I O N A L I N F O R M A T I O N R E G A R D I N G J O B D U T I E S A N D D E S C R I P T I O N S

- Job duties include additional responsibilities as assigned by one’s supervisor or another manager related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. AUC reserves the right at any time with or without notice to alter or change job responsibilities, reassign, or transfer job position or assign additional job responsibilities, subject to applicable law. AUC shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

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