Job Summary We are seeking a skilled Marketing Manager to oversee our marketing initiatives. The ideal candidate will be responsible for developing, implementing, and executing strategic marketing plans for our company. Duties - Develop and manage digital marketing campaigns - Utilize marketing automation tools to drive efficiency - Create engaging content for various platforms including websites, social media, and blogs - Monitor and analyze the performance of marketing campaigns using analytics tools - Collaborate with the sales team to generate leads and increase brand awareness - Oversee print advertising and other traditional marketing efforts - Manage e-commerce platforms and optimize online presence - Implement SEO strategies to improve website visibility - Utilize Google tools for data analysis and optimization - Maintain and update company websites using WordPress Qualifications - Proven experience in marketing with a focus on digital marketing strategies - Proficiency in HTML and content management systems like WordPress - Strong analytical skills with the ability to interpret data and trends - Excellent copywriting skills for creating compelling content - Familiarity with e-commerce platforms and online sales strategies - Knowledge of marketing automation tools for campaign management - Experience in utilizing Google Analytics for performance tracking - Understanding of market trends and consumer behavior - Ability to work in a fast-paced environment and manage multiple projects simultaneously