Gas South

Marketing and Sales Analyst

LocationAtlanta, GA
Job TypeFull-time
Salary$66,328-$110,937

About This Job

Gas South is seeking a curious, analytical, and results-driven Marketing and Sales Analyst to join our team. In this role, you will play a pivotal part in identifying opportunities, shaping strategies, and driving business growth. If you have experience in analytical techniques, forecasting, budgeting, and uncovering actionable insights from data, we'd love to hear from you. This role goes beyond technical skills, requiring a passion for solving business problems and making a tangible impact.


Are You a Fit?

If you're someone who thrives in a fast-paced environment, loves solving business challenges with data, and is motivated by uncovering new opportunities, you'll fit right in. This role is perfect for someone who blends technical know-how with strategic thinking and has a passion for using data to drive results.


Key Responsibilities:

Budgeting and Forecasting: Create and manage the annual sales and marketing budget, collaborating with senior management to secure approval. Continuously monitor performance against the budget, analyzing deviations and identifying underlying trends and market impacts. Reforecast projections throughout the year based on emerging data and insights, providing strategic support to inform and refine the overall business plan.
Market and Profitability Analysis: Analyze market pricing trends and internal customer profitability metrics to develop competitive pricing strategies and identify key success drivers for residential and commercial segments. Provide actionable insights to optimize pricing structures and enhance overall business performance.
Analytical Problem-Solving: Apply advanced analytical techniques such as regression analysis, scenario planning, and segmentation to address complex business challenges.
Data Analysis and Preparation: Analyze large volumes of customer behavior data to identify trends, patterns, and opportunities for business growth. Aggregate, transform, and ensure the cleanliness and structure of datasets for analysis. Extract, transform, and load data from various sources, including third-party APIs, databases, CRMs, and marketing platforms.
Collaboration: Act as an internal consultant, working cross-functionally with marketing, sales, finance, and operations teams to leverage data in informing and shaping business strategy. Partner closely with stakeholders to understand their objectives and challenges, providing tailored insights and solutions. Go beyond delivering data and reporting by engaging with teams to identify opportunities, address pain points, and drive impactful, data-informed decisions.
Reporting and Monitoring: Develop and maintain reporting frameworks to track and monitor activity within the sales funnel. Design dashboards and visualizations to effectively communicate insights and trends, enabling quick and informed decision-making by stakeholders.
Campaign Evaluation: Assess the effectiveness of marketing and sales initiatives, providing actionable recommendations for optimization. Collaborate on customer targeting efforts and lead generation strategies to improve campaign reach and impact. Conduct ROI analysis for marketing campaigns, identifying opportunities for cost efficiency and improved outcomes. Use predictive analytics to forecast campaign performance and recommend adjustments to maximize results.


Qualifications:

Bachelor's degree in Business Analytics, Economics, Finance, Statistics, or a related field. A Master's degree is a plus but not required.
2+ years of experience in data analysis, marketing analytics, or a related field, with a demonstrated ability to connect insights to business outcomes.
Proficiency in analytical tools such as Excel, Tableau, or Power BI, with working knowledge of SQL, Python, or R for advanced analysis.
Strong knowledge of forecasting, budgeting, and statistical modeling techniques.
Proven experience in data storytelling and communicating complex findings to non-technical stakeholders.
Strong business acumen with the ability to think strategically about the implications of data insights.
A proactive mindset and relentless curiosity to explore and solve open-ended business problems.
Exceptional time management and organizational skills, with the ability to handle multiple priorities.


Preferred Skills:

Experience with Salesforce or similar CRM platforms.
Familiarity with A/B testing, marketing attribution, and campaign analytics.
Industry knowledge in energy, utilities, or a competitive service-based market.


Location Requirements:

Candidates must be currently based in Atlanta, GA or Gainesville, FL


Our Purpose and Culture

At Gas South, we approach each day knowing we have an opportunity to make a difference in people's lives. That means helping our customers save money with everyday low rates and treating them with dignity, honesty and respect. It means supporting our employees in their personal and professional lives, and it means we want to make sure our success directly benefits the communities we serve by giving back 5% of profits to support children in need. Through partnerships with non-profits like United Way, Salvation Army, Junior Achievement, Bert's Big Adventure and many others, we're proud to help make a difference. At Gas South our employees bring their boldest ideas and most authentic selves to work, no matter their title, position or background. We understand that our people are our most valuable assets. So, we treat them that way, with competitive benefits, flexible schedule options, and a fun, casual atmosphere.

Gas South affirms that it is an Equal Opportunity Employer whose actions and practices are consistent with fair employment. In this regard, Gas South will not discriminate against any employee or applicant with regard to race, color, religion, sex, age, national origin, disability, pregnancy, childbirth or related medical conditions, genetic information, veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment including recruiting, hiring, placement, training, promotion, lay-offs, transfers, leave of absence, compensation and termination.


Benefits for full-time employees include:

Full medical, dental, and vision coverage
Employer-paid life and disability coverage
Annual employer contributions of up to 12.5% to your 401k
Remote work options available based on business needs
Annual performance incentive is a % of annual benchmark based on position level
Paid four-week sabbatical every five years
Opportunities to volunteer in the community
Education assistance up to $5250 per year

Similar Jobs

company-logo

Financial Analyst

logo
Third Coast
Job TypeFull-time
 
Houston, Texas
4 months ago
company-logo

Data Analyst

logo
River City Science Academy
Job TypeFull-time
Salary
$20 - $45
Jacksonville, Florida
3 months ago
company-logo

Marketing and Sales Analyst

Gas South
Job TypeFull-time
Salary
$66328 - $110937
Atlanta, GA
2 days ago
company-logo

Marketing Analyst

Murphy Oil Corporation
 
Houston, TX
14 days ago
company-logo

Marketing Analyst

Constellation
Job Typefull_time
Salary
$74700 - $83000
Baltimore, MD
25 days ago
company-logo

Marketing Analyst

Southern Company
Job TypeFull-time
 
Atlanta, GA
28 days ago
company-logo

Marketing Analyst

Cooper Machinery Services
Job Typefull_time
 
Houston, TX
30 days ago
company-logo

Sales Analyst

Nextracker Inc.
Job Typefull_time
 
Fremont, CA
14 days ago
company-logo

Sales Analyst

Mesa Natural Gas Solutions
Job TypeFull-time
Salary
$69000 - $73000
Loveland, CO
20 days ago
company-logo

Sales Analyst

Linde Engineering
Job Typefull_time
 
The Woodlands, TX
30 days ago
company-logo

Analyst, Commercial Sales

Just Energy
Job Typefull_time
 
Houston, TX
10 days ago
company-logo

Marketing Analyst (Electric Sales & Mkgt)

DTE Energy
Job Typefull_time
 
Detroit, MI
15 days ago
company-logo

Technical Sales Analyst

Dresser Utility Solutions
Job TypeFull-time
 
Bradford, PA
14 days ago
company-logo

Sales Operations Analyst

Energy Systems Group
Job TypeFull-time
 
Remote
16 days ago
company-logo

Sales Operations Analyst

Atlas Energy Solutions
 
Austin, TX
29 days ago
company-logo

Sales Operations Analyst

GCI
Job TypeFull-time
 
Alaska, AK
30 days ago
company-logo

Marketing Analyst (Electric Sales & Mkgt)

DTE Energy
 
Detroit, MI
16 days ago
company-logo

Associate Marketing Analyst (Electric Sales & Mkgt)

DTE Energy
Job Typefull_time
 
Detroit, MI
17 days ago
company-logo

Senior Marketing Analyst

Marathon Petroleum
Job TypeFull-time
 
San Antonio, TX
23 days ago
company-logo

Finance & Sales Operations Analyst

LineVision
Job Typefull_time
 
Boston, MA
23 days ago

Trending Jobs

company-logo

Assistant General Manager, Navy Yard Electric Utility

PIDC
Job TypeFull-time
Salary
$108000 - $108000
Philadelphia, Pennsylvania
about 1 month ago
company-logo

Electrical Engineer

Dudley Staffing
Job TypeFull-time
Salary
$55 - $75
Canonsburg, Pennsylvania
4 months ago
company-logo

Division Order Analyst

Coronado Resources
Job TypeFull-time
 
Dallas, Texas
about 1 month ago
company-logo

Accounts Payable Clerk

LPR Energy
Job TypeFull-time
Salary
$65000 - $65000
Dallas, Texas
about 1 month ago
company-logo

Division Order Landman

R. Lacy Services, Ltd.
Job TypeFull-time
 
Longview, Texas
14 days ago
company-logo

contract landman

HPS Oil & Gas Properties
Job TypeFull-time
 
Lafayette, Louisiana
3 months ago
company-logo

Oil and Gas Land and Title Analyst - SAM Associate II

Bank of America
Job TypeFull-time
 
Dallas, Texas
2 months ago
company-logo

Attorney

Toeppich & Associates
Job TypeFull-time
 
Houston, Texas
about 1 year ago
company-logo

Contracts Administrator

Third Coast
Job TypeFull-time
Salary
$70000 - $85000
Houston, Texas
about 2 months ago
company-logo

Professional Landman

Penterra Services, LLC
Job TypeContract
 
Lovington, New Mexico
6 days ago
company-logo

Senior Landman

Greenlake Energy
Job TypeFull-time
 
Austin, Texas
2 months ago
company-logo

Title Landman

Sustain Land Services
Job TypeFull-time
 
Norman, Oklahoma
3 months ago
company-logo

Electrical Designer

Dudley Staffing
Job TypeFull-time
Salary
$45 - $60
Canonsburg, Pennsylvania
4 months ago
company-logo

Landman

Stockyards Energy Land Services
Job TypeContract
 
Akiachak, Texas
5 months ago
company-logo

Title Reviewer

Innovation Land Services
Job TypeFull-time
 
Pittsburgh, Pennsylvania
4 months ago
company-logo

Oil and Gas Title Attorney

Oliva Gibbs PLLC
Job TypeFull-time
 
Houston, Texas
about 1 month ago
company-logo

HSE Operations Manager

ProPetro Services, Inc
Job Typefull_time
 
Midland, TX
20 days ago
company-logo

E & I - Office/Field Administration

Surepoint Group
Job Typefull_time
 
Grande Prairie, AB
9 days ago
company-logo

Senior Division Order Analyst

Formentera
Job TypeFull-time
Salary
$110000 - $130000
Austin, Texas
about 1 year ago
company-logo

Financial Analyst

Third Coast
Job TypeFull-time
 
Houston, Texas
4 months ago

Notice: The inclusion of job postings or company information on our platform does not imply endorsement, partnership, or affiliation. Listings may include publicly available roles from various sources, and companies shown may not have a direct relationship with Energy Hire.