About Vital Lyfe
Vital Lyfe is building high-performance, desalination systems to bring clean water anywhere on Earth, without needing power infrastructure. We're a hardware-first company tackling one of the world’s most urgent challenges through engineering precision, modern design, and systems-level thinking.
Position Mission
Drive the strategy behind where we go next. You'll map new markets, shape rollout plans, and help turn breakthrough hardware into a global solution.
Key Responsibilities
•Identify and prioritize market opportunities across commercial, humanitarian, and defense channels
•Develop go-to-market strategies and rollout plans for new regions and customer segments
•Analyze the performance and financial impact of growth experiments to inform prioritization
•Build and execute end-to-end launch strategies, from positioning and messaging to demand generation
•Own the customer journey from awareness to activation—identifying drop-off points and leading improvements
•Synthesize insights from user feedback, analytics, and industry trends to shape growth tactics
•Collaborate across Engineering, Design, Marketing, and Ops to align product and market strategies
•Monitor competitor activity and broader industry shifts to refine market entry approaches
Basic Qualifications
•1+ years of experience in management consulting, growth strategy, go-to-market planning, or business operations
•Strong analytical skills with fluency in Excel
Preferred Skills & Experience
•3+ years in growth-focused roles, ideally at an early or growth-stage startup
•Proven experience crafting and executing go-to-market strategies
•Familiarity with financial modeling, SQL, or Python is a plus
•Excellent cross-functional communication and project management skills
•Background in water tech, hardware, climate, or infrastructure-related fields is helpful but not required
Why Join Vital Lyfe?
•Work on high-impact problems with global relevance
•Help scale breakthrough technology in water security and climate resilience
•Join a tight-knit, mission-driven team in a fast-paced environment
•Build long-term career equity as we grow
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