Lead Experience Design Strategist

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Job Summary

The Lead Experience Design Strategist brings deep expertise in human-centered design and immersive storytelling to shape transformative experiences across teams and portfolios. This role goes beyond traditional design strategy – integrating sensory elements, narrative, and environmental cues to help people see, feel and believe in the essence of a solution. Operating with independence, the strategist leads efforts that drive business impact through emotionally resonant, user-centered experiences. They are a recognized expert and active leader in communities of practice, consulting mid-level leaders and elevating design maturity across the enterprise.

Responsibilities Delivering Experience Design

- Teach and coach experience design principles that incorporate sensory engagement, storytelling, and emotional resonance.

- Collaborate with design practitioners and product consultants to implement immersive design programs and best practices.

- Guide teams in managing collaborative experience design activities and right-sizing work intake.

- Empower teams to adopt an experience-first mindset, transitioning from transactional design to transformational storytelling.

- Establish governance frameworks that support experience design approaches.

- Facilitate change through experiential methods that engage users beyond traditional formats (e.g., beyond PowerPoint).

- Evaluate and advise on experience design strategies, tools, and methodologies.

- Anticipate organizational needs and proactively develop immersive methods to meet them.

Coaching Experience Design Mindset

- Mentor other design strategists, product owners, and business leaders to elevate their experience design capabilities.

- Coach mid-level leaders on integrating experience design into strategic decision-making.

- Lead workshops that emphasize user empathy, sensory immersion, and co-creation.

- Advocate for the importance of user research and emotional insight in design processes.

Consult & Advise

- Advise product and organizational leaders on applying experience design to solve complex business challenges.

- Align product, portfolio, and organizational strategies with experience-driven opportunities.

- Organize and harmonize experience design across workflows and service portfolios.

- Build strategic partnerships across the enterprise to embed experience design into core operations.

Cultural Growth & Influence

- Foster collaboration and storytelling across programs and portfolios.

- Challenge the status quo by introducing new ways of engaging users and stakeholders.

- Participate in communities of practice (CoP), change networks, and agile circles.

- Take a leadership role in CoP/CoE focused on experience design.

- Support and unblock other experience design strategists, guiding best practices.

Basic/Required Qualifications

- Bachelors degree in Information Technology or Business

- Minimum 6 years related work experience

- In lieu of Bachelors degree(s) AND 6 year(s) related work experience listed above, High School/GED AND 8 year(s) related work experience

Desired Qualifications

- Experience in applying experience design and human-centered design methodologies in digital innovation or transformation environments

- Demonstrated servant-leadership in nontraditional ways (coaching, volunteer work leadership, etc.)

- Excellent written, verbal, and electronic communication skills

- Interacts effectively with others at all levels of the organization; makes persuasive and informative presentations

Demonstrates

- Proficiency in multiple experience design and human-centered design principles, skills, methods and technologies

- Passion for helping to unlock the potential of individuals and teams

- Strong advising and coaching skills

- Strong facilitation skills - can mobilize others

- Openness, approachability, collaborative nature, and enjoyment working with passionate people

- A learner mindset - naturally curious to learn more

- Ability to consult with teams on human-centered design approach that works for them

- Experience with human-centered value-driven prioritization techniques

- Passionately proactive at problem-solving

- Ability to meet an individual or team where they are and help them succeed

- Professional judgment on when to ask for help

- Ability to take on multiple efforts of varying complexity (commensurate with experience)

- A growth mindset - always pushing the limits of what is possible

Intangibles

- Leadership presence

- Actively practices emotional and situational intelligence

- Provides space for and encourages team to "think customer"

- Willingness to be vulnerable

Working Conditions

- Hybrid Mobility Classification – Work will be performed from both remote and onsite locations after the onboarding period. However, hybrid employees should live within a reasonable daily commute to a Duke Energy facility.

Travel Requirements

Not required

Relocation Assistance Provided (as applicable)

No

Represented/Union Position

No

Visa Sponsored Position

No

Posting Expiration Date

Tuesday, September 9, 2025

All job postings expire at 12:01 AM on the posting expiration date.

Please note that in order to be considered for this position, you must possess all of the basic/required qualifications.

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