Suncor

Specialist Marketing Advisor

LocationCalgary, AB
Job Typefull_time

About This Job

Joining Suncor means you will work for one of the best companies in Canada, providing tremendous future potential where talented people thrive and lead. As our business evolves, so do our employment opportunities. Our work culture includes a dynamic mix of professionals, with a diversity of skills and expertise.

Are you a marketing professional looking to contribute to meaningful work in service of an iconic Canadian brand? Do you have previous marketing and communications experience that can help us enhance our Petro-Points program to create tangible value for our members and our business?

As a Petro-Points Loyalty team member, you will join the mission to grow, engage and retain members in one of the top loyalty programs in Canada, for one of the largest retailers in Canada – we deliver value to millions of Canadians every year.

In this role, you are responsible for the overall health and direction of the Petro-Points program. You are responsible for the overall delivery of the long term Petro-Points strategic plan including annual planning, Petro-Points P&L stewardship, partner development, value proposition evolution, economic assessments and cross functional leadership to drive results for program acquisition, member growth and engagement. You will lead projects and program transformation to improve the customer experience with internal stakeholders across marketing, digital, finance and operations and explore growth opportunities with external parties and partners.

Minimum Requirements:

More than 10 years experience in a Marketing, loyalty, retail, marketing leadership capacity
Bachelor’s degree in business, marketing or a combination of education and related work experience
Strong business acumen; able to confidently and independently understand, explore and evaluate opportunities to drive growth
Strategic and business-minded - you find trends in the data and look for the “so what”.
You are a dynamic self-starter able to work in a fast-paced environment, with the ability to manage multiple projects and navigate ambiguity and uncertainty with composure.
Strong analytical and quantitative skills, detail oriented with excellent organizational skills
Experienced project management and leadership skills; ability to develop recommendations based on financial and strategic inputs to drive business outcomes and differentiate Petro-Canada in the marketplace
Thrive on collaboration, complex problem solving and accomplishing shared goals.
You are a strong communicator, dynamic, and have fantastic interpersonal skills to build
You are able to lead change, manage stakeholders effectively and display non-authoritative leadership skills


Responsibilities

:

Lead and collaborate to develop annual plans to execute on the Petro-Points loyalty strategy to deliver bottom line impact to the business and increased engagement of our membership

Develop targeting strategies and plans to elevate Petro-Canada’s approach with target segments to grow market share, share of wallet, penetration and engagement.
Lead exploration and economic assessments of program enhancements including partnerships, value proposition design and overall competitive positioning of the Petro-Points program within the Canadian landscape
Lead collaboration across disciplines internally to elevate our member experience including future business requirements for digital enhancements, program value proposition and partnership evolutions.
Manage and steward the Petro-Points P&L including discretionary points issuance, offer design and financial assessments to align with annual plans. In addition, holistically stewarding the annual loyalty marketing budget spend to deliver on business objectives.


Location and other key details:

You will work out of our Calgary head office, located in the Suncor Energy Centre at 150 – 6th Ave S.W.
Hours of work are a regular 40-hour work week, Monday to Friday at the head office, with the potential for extended work hours based on business needs

Why Suncor?

Suncor's operations include oil sands development, production and upgrading; offshore oil and gas; petroleum refining in Canada and the U.S.; and the company's Petro-Canada retail and wholesale distribution networks (including Canada's Electric Highway™, a coast-to-coast network of fast-charging electric vehicle stations).

With a strong strategy for growth and our long-standing approach to sustainability, operational excellence, capital discipline and technology and innovation, Suncor offers a solid foundation for you to continue building your career. We offer rewarding opportunities for you to learn, contribute and grow in a variety of career-building positions – all of which means tremendous potential for your future. We are focused on deepening our commitment to inclusion and diversity and creating a respectful workplace.

We are an equal opportunity employer and encourage applications from all qualified individuals. We are committed to providing a diverse and inclusive work environment where every employee feels valued and respected. We have numerous employee inclusion networks to help foster an inclusive and respectful culture and drive positive change within Suncor. Current networks include both workplace inclusion networks (focusing on inclusion and respect for all), and identity-focused networks (focusing on building community and a sense of belonging and allyship). Through the Journey of Reconciliation, we are progressing the way we think and act to build greater mutual trust and respect with the Indigenous Peoples in Canada. Please note we will consider accessibility accommodations to applicants upon request.

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