Sales Manager

Sales Manager – Build & Lead

Location: Innisfail, AB (On-site ) Company: EFI Attachments and GroundWorks Safety Systems

EFI Attachments and GroundWorks Safety Systems are growing companies serving the construction industry. EFI designs and manufactures innovative equipment attachments, while GroundWorks builds engineered trench safety systems.

We’re looking for a Sales Manager to help drive growth across both businesses across North America - building relationships, closing opportunities, and creating a foundation for a high-performing sales team.

What You’ll Do:

- Personally drive sales with contractors, municipalities, and rental partners.

- Continue to build our sales processes and procedures to scale the department.

- Develop and manage the pipeline- prospecting, qualifying, and closing.

- Collaborate with marketing and operations to ensure smooth execution.

- Track and analyze performance metrics to improve strategy and results.

- In time, recruit , coach, and lead a sales team to extend our reach and impact.

What We’re Looking For:

- Bachelor’s degree in Business, Marketing, or a related field - is an asset

- 3+ years of successful B2B sales experience, preferably in oilfield, heavy equipment, or construction industries

- Excellent communication, negotiation, and relationship-building skills.

- Demonstrated ability to close sales, and grow accounts

- Strong organizational skills with a proactive and customer-first mindset

- Technical aptitude and understanding of the customers needs.

- Proficient in Microsoft Office (Excel, Word, PowerPoint, Outlook); and CRM tools is an asset

- Entrepreneurial and self motivated -you thrive in building something from the ground up.

Why Join Us?

- Clear path to leadership: Start as a hands-on Sales Manager, shaping the sales strategy from the ground up, with a path to grow into an executive role as we scale.

- Innovative, in-demand products: Sell industry-leading trench safety systems and construction attachments- solutions that stand out in the market with a great reputation and solve real customer problems.

- Make a direct impact: Join a growing company where your work will directly influence revenue, culture, and long-term success- your ideas won’t get lost in layers of management.

- Strong earning potential: Competitive base pay with performance-based incentives and commission, rewarding you for building and leading a winning sales team.

- If you’re ready to start as a key sales driver and grow into a leadership role building the team and processes, we want to hear from you.

Apply today on Indeed or by sending your resume and a short cover letter to jobs@efiattachments.com

Job Types: Full-time, Permanent

Pay: $80,000.00-$110,000.00 per year

Ability to commute/relocate:

- Innisfail, AB T4G 1P9: reliably commute or plan to relocate before starting work (required)

Education:

- Secondary School (preferred)

Experience:

- Sales: 3 years (required)

Language:

- Advanced English (required)

Work Location: In person