Sales Analytics & Operations Manager

Work type: In-Person

Coconut Grove, FL

Job Overview:

The Sales Analytics & Operations Manager plays a critical role in supporting Terra’s real estate sales initiatives through data-driven insights, performance tracking, and streamlined sales operations. This position focuses on leveraging analytics to optimize sales strategy, monitor market trends, and enhance collaboration between sales, marketing, and finance teams.

Responsibilities

- Track key sales performance indicators: absorption rates, pricing trends, inventory velocity, and contract pipeline.

- Develop executive-level dashboards and reports for leadership.

- Identify underperforming assets and flag risks to the VP of Sales.

- Provide insights on sales pacing against proforma targets and market trends.

- Automate data collection and reporting processes for efficiency.

- Collaborate with the finance team to align sales data with broader financial reporting.

- Assist in forecasting revenue and transaction flow based on real-time sales data.

- Take detailed notes during:

- Weekly Sales & Marketing Meetings for all projects.

- Monthly Executive Douglas Elliman Meeting.

- Capture key discussions, decisions, and action items, ensuring timely follow-ups.

- Maintain a centralized database of sales reports, meeting notes, and relevant materials.

- Track and compile broker feedback on pricing, demand, marketing, events.

- Ensure all sales teams have updated pricing and promotional materials.

- Identify potential delays in buyer transactions and coordinate with legal & finance teams.

- Assist in reviewing sales incentive effectiveness based on contract conversions.

- Research and report on emerging market trends affecting sales performance.

- Conduct ongoing analysis of buyer demographics and purchase behaviors.

- Provide data-driven insights for investor presentations and internal memos.

- Collaborate with marketing on the impact of campaigns on lead conversion rates.

Required Skills & Qualifications

+ Proficiency in Spark and E-Condo for real estate sales tracking and contract management + Experience in sales operations, business intelligence, or real estate analytics. + Knowledge of real estate market dynamics, contracts, and transaction processes. + Ability to synthesize complex data into actionable insights for senior executives. + Strong organizational and project management skills. + Excellent written and verbal communication abilities.

Preferred Qualifications:

+ Experience: 3-6 years in real estate sales operations or real estate analytics, with expertise in: + Market research, pricing trends, and performance tracking. + Financial modeling and forecasting for real estate. + Brokerage operations and reporting.

To submit your resume for this position, please send your resume and cover letter to: RECRUITING@TERRAGROUP.COM, and use the subject line: SALES ANALYTICS & OPERATIONS MANAGER