The Marketing Assistant will support the Marketing department of McAda Drilling Fluids in the development and implementation of its marketing campaigns. Working closely with the marketing team, the Marketing Assistant will play a key role in a wide range of marketing tasks with the aim to build and maintain a strong and consistent brand through a wide range of online and offline marketing channels.
Responsibilities
- Assist in the development and implementation of the company's brand strategy
- Ensure all marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes, content, and lead generation
- Prepare marketing activity reports and metrics for measuring program success
- Conduct market research and analyze trends to identify new marketing opportunities
- Develop, create, and maintain current and new marketing funnels
- Collaborate with the design department to produce promotional materials
- Coordinate product, event, or content email marketing campaigns, including copy, scheduling, testing, and database management
- Create, proofread, and edit copy for various marketing channels, ensuring consistent voice
- Bachelor's degree in Marketing, Business, or related field
- 1-2 years of experience in marketing
- Strong written and verbal communication skills
- High level of organization and detail-orientation
- Strong prioritization, multitasking and project management skills
- Proficient in Microsoft Office Suite and Adobe Creative Suite
- Familiarity with content management systems (CMS) and customer relationship management (CRM) tools
- Working knowledge of HTML and design and email software is a plus
- An opportunity to be part of a highly professional and dynamic team working around the world
- Strong career progression opportunities within the Marketing department
- A chance to make a significant impact on the marketing strategy and the company overall
- Competitive benefits and rewards package
- Continuous training to develop skills