In the past 24 months KLONDIKE has made a focused growth plan to expand into the USA market starting in the Pacific Northwest which has been extraordinarily successful. This role will be a ground-floor opportunity for a driven candidate to continue to build on the current foundation. The USA Western BDM will be responsible for continuing to develop the territory using a proven playbook to follow and the autonomy to succeed in a market filled with opportunity.
The focus of KLONDIKE’s sales efforts is exclusively on local and regional distributors, helping them grow their business using an extensive range of products. By not selling directly to end users of the product or to mass merchandisers, it forms loyal long-term partnerships that foster growth for both KLONDIKE and its distributors. This is accomplished through Business Development Managers (BDMs) working in a consultative fashion to support distributors in capturing existing and de novo growth opportunities.
KLONDIKE Lubricants creates globally certified products ranging from packaged and bulk oils to industrial lubricants and chemicals. Its products come in a range of package sizes, from retail lubricants to a complete selection of tote and bulk oils. The KLONDIKE collection includes a wide range of customized formulations for most applications in any climate and condition.
KLONDIKE Lubricants is backed by Snowdon Partners, a private equity firm focused on helping companies grow and reach their full potential.
KLONDIKE’s growth has been driven by disrupting the market through its Unique Selling Proposition (USP), which is a consultative sales approach. This resulted in the Company gaining significant share from local and global oil and gas majors alike:
In addition to providing a full range of products, KLONDIKE’s experienced BDMs add value through their own knowledge, advice/training, and end-user “detailing” (i.e., sales calls). The BDMs also “quarterback” the various support teams the company offers such as technical, marketing, client care, digital, tele-marketing and data including prospect lists to support distributors’ expansion into new end markets and capture opportunity. Personalized consultative support such as annual strategy meetings with key distributor stakeholders to set up an annual roadmap for success sets KLONDIKE apart from its competition.
The Company sells its 700 SKUs through a network of 1,400 distributor locations across North America, who in turn carry millions of liters of lubricant on their own shelves.
The Company recently opened its first US distribution center in Salt Lake City ensuring its entire line of products readily available to our distributors in the Western US market.
The Company utilizes the latest technology to support sales efforts with CRM tools, social media, and creative marketing solutions tailored to grow our customers business.
KLONDIKE provides a personalized level of service that makes distributors feel valued across the Company. The empowered Client Care team works directly with the distributor to give them the quickest response times and solutions to their inquiries. BDMs know distributors’ stakeholders on a first name basis and working with their teams regularly allows them to capitalize on their strengths in the market.
Through its commitment to distributors’ growth and disciplined approach to never sell directly to end users or to mass merchandisers, KLONDIKE earns distributors’ loyalty and this partnership benefits from growing sales for its products year over year. This is known as KLONDIKE’s “WHY”, which it has fought hard to preserve and invest in.
KLONDIKE is in the middle-market for pricing. This market position allows for maximum growth by attracting price-based consumers through the many features of the range for small increase and gives savings to the global brand buyer while maintaining consistent or better product performance and specifications. It’s value for money is unmistakably the best in the market when incorporating the quality of the product, complete product offering, the benefit of the complete support program and advantage of the loyal partnership.
The USA Western BDM will be a player-coach helping KLONDIKE’s Distributors’ salespeople grow sales, managing Distributor relationships and adding additional Distributors. This individual will likely bring extensive sales experience in lubricants. The right candidate must have a proven track record of establishing and maintaining excellent relationships with distributors and consumers across territory and possess exceptional customer service skills.
KLONDIKE Lubricants is a unique opening to build on the existing brand penetration in a territory filled with opportunity. This challenging, unique and ground-floor opportunity gives the autonomy and responsibility to the candidate to create success and take ownership of the market ripe with opportunity while holding fast to the company’s core values and what makes it unique. This role comes with a competitive compensation package including generous rewards for great results. The right candidate will possess the leadership, connections, and vision to thrive alongside the business.
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